Creative Director — Berlin
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Selected Work
2019 — 2026Move through this space — the work follows the cursor. Or take the index below.
Services
Three disciplines, one hand-
Positioning, identity and art direction for brands that want a point of view, not a template. I lead small senior teams from the first workshop to final artwork — strategy and craft held in the same hand, so nothing is lost in translation between them.
Recent — Hotel Anders: naming, identity and interiors liaison, Copenhagen & Berlin
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Concept, casting, photography and film for seasonal and launch campaigns. I direct on set and in the edit, keeping one idea sharp across every format it has to survive — from a six-metre facade to a six-second story.
Recent — Lindqvist AW25: four cities, sixty assets, one idea
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Magazines, books and annual reports treated as objects worth keeping. Grids, typography, paper and sequencing — the slow disciplines, done properly, with printers who still pick up the phone.
Recent — Monograph №12: 240 pages, two typefaces, no compromises
Process
Five words, in orderDiscover
Research, interviews and the unglamorous work of understanding before opinion.
Define
One sharp sentence the whole project can be measured against.
Design
Type, image and space arranged until the idea becomes unavoidable.
Develop
The system tested against every real format until nothing breaks.
Deliver
Guidelines, files and a steady hand through production and launch.